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Design and Build
For Products That Matter.

Design and Build
For Products That Matter.

We are an AI-first design and development studio. We work with startups, scale-ups, and product teams across AI, SaaS, and B2B software, designing interfaces people trust and building products that work.

We are an AI-first design and development studio. We work with startups, scale-ups, and product teams across AI, SaaS, and B2B software, designing interfaces people trust and building products that work.

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AI Product Design

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UX Research & Strategy

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UX Research & Strategy

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UI Design & Interaction

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Agentic Design Systems

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Prototype & User Testing

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Design Audit & Redesign

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Agentic UX Design

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Agent Interface

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Orchestration Dashboard

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Human-in-the-Loop

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Trust & Transparency

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Error Recovery

Product Development

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Web App

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Mobile App

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Frontend

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Backend & API

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Integrations

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AI Prototyping

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MVP Sprint

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Investor Demo

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Rapid Prototyping

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AI-Assisted Dev

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Discovery Workshop

Websites & AEO

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Marketing Website

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Landing Page

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Webflow Build

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Framer Build

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AEO & SEO

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From brief to launch. Five steps

From brief to launch.
Five steps

From idea to launch-ready AI experiences

01

Discovery & AI Behavior Mapping

02

Strategy & Architecture

03

UI Design & System

04

Prototype & Validation

05

Handoff & Support

Week 1

Discovery & AI Behavior Mapping

We start by understanding the problem, business goals, users, constraints, and competitive landscape. For AI products, we also examine AI behavior, outputs, limitations, and their impact on the interface.

What we do:

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Understand client goals and business context

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Define AI feature scope and capabilities

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Identify user needs and pain points

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Map technical constraints and AI behavior

What you get:

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Discovery report.

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AI behaviour map.

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Project scope document.

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Sprint priorities.

Timelines depend on scope, but every project follows a clear, structured pace from start to finish.

01

Discovery & AI Behavior Mapping

02

Strategy & Architecture

03

UI Design & System

04

Prototype & Validation

05

Handoff & Support

Week 1

Discovery & AI Behavior Mapping

We start by understanding the problem, business goals, users, constraints, and competitive landscape. For AI products, we also examine AI behavior, outputs, limitations, and their impact on the interface.

What we do:

Icon

Understand client goals and business context

Icon

Define AI feature scope and capabilities

Icon

Identify user needs and pain points

Icon

Map technical constraints and AI behavior

What you get:

Icon

Discovery report.

Icon

AI behaviour map.

Icon

Project scope document.

Icon

Sprint priorities.

Timelines depend on scope, but every project follows a clear, structured from start to finish.

Week 1

01

Discovery & AI Behavior Mapping

We start by understanding the problem, business goals, users, constraints, and competitive landscape. For AI products, we also examine AI behavior, outputs, limitations, and their impact on the interface.

What we do:

Icon

Understand client goals and business context

Icon

Define AI feature scope and capabilities

Icon

Identify user needs and pain points

Icon

Map technical constraints and AI behavior

What you get:

Icon

Discovery report.

Icon

AI behaviour map.

Icon

Project scope document.

Icon

Sprint priorities.

Week 1–2

02

Week 4–5

03

Week 4–5

04

Week 5–6 and beyond

05

Results
Not Promises

Gr8r Studio clients on what changed after we redesigned their AI and SaaS products. Every number is measured after launch, in the client's own words.

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hyperAI

Our onboarding drop-off reduced by 37% within the first month.

Our onboarding drop-off reduced by 37% within the first month.

Wendi Gechter

Head of Growth

0%

0%

0%

0%

Reduced onboarding drop-off within the first month.

Reduced onboarding drop-off within the first month.

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Our demo conversion jumped 2.4× after the new landing page went live.

Our demo conversion jumped 2.4× after the new landing page went live.

Wendi Gechter

Head of Growth

$

0M

0M

0M

0M

Raised after
product redesign.

Raised after

product redesign.

Our onboarding drop-off reduced by 37% within the first month.

Wendi Gechter

Head of Growth

Our onboarding drop-off reduced by 37% within the first month.

Wendi Gechter

Head of Growth

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Our demo conversion jumped 2.4× after the new landing page went live.

Our demo conversion jumped 2.4× after the new landing page went live.

Wendi Gechter

Head of Growth

$

0M

0M

0M

0M

Raised after
product redesign.

Raised after

product redesign.

Conversion jumped 2.4× after the new landing page went live.

$

0M

0M

0M

0M

Raised after product redesign.

Who we work with

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    AI Startups
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    AI Startups
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    SaaS
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    SaaS
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    B2B Software
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    B2B Software
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    Developer Tools
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    Developer Tools
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    HR & Talent Tech
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    HR & Talent Tech
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    Logistics
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    Logistics
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    HealthTech
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    HealthTech
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    EdTech
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    EdTech
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    Real Estate
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    Real Estate
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    E-commerce
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    E-commerce
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    GreenTech
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    GreenTech

Why We are Different

AI products have different rules. Here's how design approaches compare.

AI product knowledge

Gr8r Studio

Traditional agency

General freelancer

Understands LLM behavior & output variability

Yes

Rarely

Rarely

Designs for streaming, latency, and error states

Yes

No

No

Knows agentic UX patterns (multi-step AI flows)

Yes

No

Sometimes

Process & speed




AI-accelerated design workflow

Yes

No

Sometimes

Design-to-code handoff (Figma → production)

Yes

Rarely

Depends

Short sprint delivery (not months)

Yes

No

Yes

Design thinking




Designs trust signals specific to AI products

Yes

No

No

Balances automation with user control

Yes

Rarely

Depends

Ships design-system-ready components

Yes

Sometimes

No

AI Product Design FAQs

1. What is AI-native product design?

AI-native product design is the practice of designing software interfaces built around how AI behaves: probabilistic outputs, model errors, confidence states, and adaptive UI. It is different from using AI tools to do design work. Gr8r Studio is a London product design and development studio that designs AI-native products for SaaS and AI companies, focused on the moment users get value, trust the output, and decide to stay.

3. Why do AI products lose users in the first month?

5. How long does an AI product design project take?

7. Do you work with early-stage startups or only funded companies?

9. Do you offer a paid audit before a full engagement?

2. How is designing AI products different from regular UI/UX design?

Traditional software is deterministic, so the same input gives the same output and the interface can be designed for fixed states. AI products are probabilistic. Outputs vary, models fail, and confidence shifts, so the interface has to communicate uncertainty, build trust in the output, and give users a way to recover when the AI is wrong. Gr8r Studio designs for those states, which is where most AI products lose people.

4. How much does it cost to hire an AI product design agency?

6. Do you build the product, or only design it?

8. How do you measure whether a redesign actually worked?

10. How do we get started?

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